Copyright 2013
About this site

The Lung Foundation fights for healthy air and healthy lungs.

Havas Lemz developed a campaign for tv, online media and interactive billboards. All air quality checks are used to get the support of politicians for a National Air Plan.

In the first month after release of the campaign over 500.000 people used the app to check the air quality in their neighborhood in the Netherlands.

Agency: Havaz Lemz
Director: Masha Osipova
DP: Myrthe Mosterman
Production: NewAms